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Book Reviews : Effective Business Communications. Third Edition. Herta A. Murphy and Charles E. Peck. New York: McGraw-Hill, 1980. 741 pp

Teacher and student alike will find this third edition of Effective Business Communications thoroughly engaging. Ethical, intelligent, and pragmatic, it is never patronizing; its tone is mature : an adult speaking to adults. Because the text so carefully explains and illustrates business communication, the teacher will be able to dispense with long lectures and devote more time to workshops, group activities, individual conferences, etc. Incorporating the latest research and hundreds of writing samples (many of them new) from business, the text is buttressed with interesting and updated bibliographies that encourage students to read widely and deeply. Capsule checklists suggest rather than prescribe strategies. And the exercises and writing problems are not the usual sops that authors halfheartedly toss readers. These