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THE ROLE OF FINANCIAL INCENTIVES IN DRIVING EMPLOYEE ENGAGEMENT IN HEALTH MANAGEMENT

LEARNING OBJECTIVES • The purpose of this article is to demonstrate that (1) the use of incentives for health assessment participation is a recommended element of worksite health management programs, (2) financial incentives are superior to nonfinancial incentives, (3) integration of incentive strategies within a health plan design is an innovative way to reduce the organizational cost of an incentive while increasing the perceived value to employees, and (4) a supportive organizational culture and effective communication strategy may increase the effectiveness of incentives in driving participation.