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Launching an Efficient Participatory Sensing Campaign

Participatory sensing is a promising sensing paradigm that enables collection, processing, dissemination and analysis of the phenomena of interest by ordinary citizens through their handheld sensing devices. Participatory sensing has huge potential in many applications, such as smart transportation and air quality monitoring. However, participants may submit low-quality, misleading, inaccurate, or even malicious data if a participatory sensing campaign is not launched effectively. Therefore, it has become a significant issue to establish an efficient participatory sensing campaign for improving the data quality. This article proposes a novel five-tier framework of participatory sensing and addresses several technical challenges in this proposed framework including: (1) optimized deployment of data collection points (DC-points); and (2) efficient recruitment strategy of participants. Toward this end, the deployment of DC-points is formulated as an optimization problem with maximum utilization of sensor and then a Wise-Dynamic DC-points Deployment (WD3) algorithm is designed for high-quality sensing. Furthermore, to guarantee the reliable sensing data collection and communication, a trajectory-based strategy for participant recruitment is proposed to enable campaign organizers to identify well-suited participants for data sensing based on a joint consideration of temporal availability, trust, and energy. Extensive experiments and performance analysis of the proposed framework and associated algorithms are conducted. The results demonstrate that the proposed algorithm can achieve a good sensing coverage with a smaller number of DC-points, and the participants that are termed as social sensors are easily selected, to evaluate the feasibility and extensibility of the proposed recruitment strategies.