TORONTO - Stuart Ford's IM Global is seeking Chinese strategic partners to join its newly expanded Beijing sales operation.

"We are looking to align with someone with projects and talent, who can navigate the local industry and provide a degree of trust," said Ford. "In return, we bring infrastructure and know-how on a truly global basis." The model for this is Mundial, the Latin American joint venture that IM Global launched last year with Mexico's Canana.



The Beijing office is seen as IM Global's East Asian headquarters, it services IM Global's existing Asian clients; supports the company's own movies released in China; and supports Apsara.

IM Global is currently lobbying Chinese regulators and state-owned distributors to give revenue sharing releases to upcoming titles "Walking With Dinosaurs" and "Justin Bieber's Believe."




