Kennedys Tangentially Involved in New Website

Ameritocracy is some new blog site widget internet social networking community aggregator or something, in which people vote on things other people say and decide if they are relevant. Whatever, it's terrible. But there's a Kennedy involved! A real-life Kennedy! They had a launch party with two Kennedys! Robert Kennedy Jr and Robert Kennedy III! (Note to the Kennedys: there are other names.) Those Kennedys showed up because Bobby III is their "outreach director." And also because if there is one thing members of the Kennedy family know about, it is getting ahead in "a meritocracy." (Do you see what they did there?) Attached is the press release celebrating this revolutionary new website. Maybe they can hire Robert Kennedy IV as their proofreader?