Do you own your house? Do you have a mortgage? How many people live in your house? Are you aged 18–25? GLYPH<c113> 26–40? GLYPH<c113> 41–60? GLYPH<c113> over 60? GLYPH<c113> What type of work do you do? Professional GLYPH<c113> Trade GLYPH<c113> Manual GLYPH<c113> Self-employed GLYPH<c113> Retired GLYPH<c113> How often do you watch TV? 1–3 hours a day GLYPH<c113> 4–5 hours a day GLYPH<c113> Over 5 hours a day GLYPH<c113> Do you take a daily newspaper? ❑ If so which one? How often do you visit your local library? Frequently GLYPH<c113> Rarely GLYPH<c113> Never GLYPH<c113> Name: Address: Telephone number: Home: Work: Mobile number: email: Date of Birth: Nationality: Fig. 6. Example of market research form. Fig. 7. Personal details on any form.