PART II ITEM 5. MARKET FOR THE REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES Shareholder Return Performance Graph COMPARATIVE FIVE-YEAR CUMULATIVE TOTAL RETURN AMONG EQUIFAX INC., S&P 500 INDEX, AND S&P 500 BANKS INDEX (INDUSTRY GROUP) The graph below compares Equifax’s five-year cumulative total shareholder return with that of the Standard & Poor’s Composite Stock Index (S&P 500) and a peer group index, the S&P 500 Banks Index (Industry Group). The graph assumes that the value of the investment in our Common Stock and each index was $100 on the last trading day of 2015 and that all quarterly dividends were reinvested without commissions. Our past performance may not be indicative of future performance. Fiscal Year Ended December 31, Initial 2016 2017 2018 2019 2020 Equifax Inc. 100.00  112.99  114.06  91.28  139.04  193.26  S&P 500 Index 100.00  117.81  143.52  137.23  180.44  213.64  S&P 500 Banks Index (Industry Group) 100.00  140.74  172.48  144.12  202.69  174.81  29