33 ANNUAL REPORT 2010   OUR BUSINESSES THE NETHERLANDS ❏  THE NETHERLANDS As a result of AEGON’s focus on core businesses, the funeral  insurance business in the Netherlands was sold. A further reduction  in expenses and investments in new capabilities will position the  company for sustainable growth.  FOCUS ON…  Wolter Jan Fonk, AEGON The Netherlands 186  Life and savings 153  Pensions 33  Non-life 16  Distribution (3)  Associates Underlying earnings by lines of business  In EUR million Number of employees 5,122 Underlying earnings  before tax 385 million EUR Revenue-generating  investments 73 billion EUR SHARPENING OUR FOCUS