2011 ANNUAL REPORT 01 ABOUT HILLENBRAND Hillenbrand is a global diversified manufacturing enterprise that makes and sells premium  business-to-business products and services for a wide variety of industries. We pursue profitable  growth and meaningful dividends for our shareholders by leveraging our leading brands,  robust cash generation capabilities and strong core competencies. CORE PRINCIPLES Creating Innovative  Products Treating Our Employees with  Fairness and Respect Relentlessly Pursuing  Continuous Improvement Providing Excellent Service Forging Enduring  Customer Relationships HILLENBRAND BATESVILLE Bates ville Cas ket Batesville Interactive Options Batesville Vaults PROCESS EQUIPMENT GROUP ROTEX Size Redu ction  Gro up K-Tron