An Age of New Advances April 1999 saw Toshiba lay the cornerstone of its continuing structural reforms: adoption of the in-House Company System. Ten in-house companies operate today. Each one covers a clearly defined segment of Toshiba’s wide ranging business interests in Information & Communications Systems, Social Infrastructure Systems, Power Systems, Digital Media, Home Appliances, and Electronic Components. Each has the operat- ing autonomy required to develop the business strategies and operating style that best suits the realities of its market. To facilitate business development and market success, Toshiba has defined two overarching businesses categories, Rapid Growth and Consistent Growth, and assigned the in-house companies to their appropriate category. Rapid Growth: Digital Media Network, Mobile Communications, iValue Creation, Semiconductor, Display Devices & Components, and e-Solutions Information and Communications Systems 16% Social Infrastructure Systems 16% 9% Power Systems Digital Media 24% Defined Newly sult of their integration is value-added products that define new capabilities and markets and that support drives into ar- eas with high growth potential that strengthen Toshiba’s over- all business. Toshiba defines two broad business domains that it sees as drivers for rapid growth and future business: the Individual domain, embracing such products as portable PCs and per- sonal mobile equipment; and the Components domain, includ- ing semiconductors and displays. The in-house companies di- rect their advanced know-how in these two domains toward the early development of products and total solutions that meet diversifying customer needs. Consistent Growth: Social Infrastructure Systems, Medical Sys- tems, Power Systems, and Home Appliances The Industrial and Social domains are stable fields where Toshiba is devising mechanisms to guarantee consistent prof- its. Toshiba is promoting three strategies to enhance competi- tiveness in Japan and on the global scale: IT offers seemingly endless opportunities for innovation. Most recently that has translated into the deployment of broad- band communications, including striking progress in wireless communications. Toshiba contributes to advances in IT through its vast experience and competitiveness in computing, image processing, communications, and data storage. To this, Toshiba adds a wide range of elemental technologies in areas as di- verse as image compression and wireless networks. The re- * Japan: Continue to promote alliances that contribute to enhanced profitability, including alliances with competitors. * Overseas: Promote business development by strengthen- ing marketing capabilities. * Fortify service and maintenance operations, particularly through the application of IT know-how. 11% Home Appliances Electronic Devices & Components 17% Others 7% (%: Share of Sales in Fiscal 2001) 16