Sales  Global Brand Sales Set New Record at € 2 billion PUMA’s worldwide brand sales, which include consolidated and license sales, rose (currency-adjusted) by 21.3% or, in Euro, by 19.2% to over € 2 billion in 2004.  The individual segments contributed to  worldwide sales as follows: Footwear  55.9% (58.0%), Apparel 35.2% (34.3%) and Accessories 8.9% (7.7%). 2000 2001 2002 2003 2004 Worldwide sales (million €) Licensees PUMA Group 0 400 800 1,200 1,600 2,000 2,400 € 179.2 million (currency-adjusted 40.6%). Footwear sales improved by 14.8% to € 1,127.1 million  (currency-adjusted 17.4%) Apparel sales by 22.4% to € 710.4 million (currency adjusted 25%), and Accessories by 38.4% to  0 400 800 1,200 1,600 2,000 2,400 2000 2001 2002 2003 2004 Worldwide sales by product segments (million €) Apparel Accessories Footwear 0 400 800 1,200 1,600 2,000 2,400 2000 2001 2002 2003 2004 Worldwide sales by regions (million €) America Asia/Pacific Rim Africa/Middle East Europe In regional sales, Europe contributed to worldwide sales with  a share of 57.1% (56.4%), America with 17.7% (17.7%), Asia/Pacific with 22.8% (23.9%), and Africa/Middle East with 2.5% (2.0%). Foreword | Mission |  Management Report  | Share | Marketing | Consolidated Financial Statements - IFRS - | Report of Supervisory Board | Board of Management 16