12 Sustainable  Business  Strategy Economic Our goal is to deliver  superior growth in total  shareholder returns  and enhance the quality  of earnings through  sound risk management  and diversification of  earning streams. Managing risk to  improve returns AGL’s integrated strategy is designed to manage  risk and improve returns by providing access  to multiple profit pools and balance the risk  between upstream supply of energy and our  customers’ demand for energy. AGL’s disciplined  investment processes and appropriate hurdles  for the rate of return on investments will continue  to improve shareholder returns. Past:  AGL was the first  public utility company in  Australia to use IBM electric  accounting machines (1955). 2012:  AGL uses  technology-driven solutions  to monitor trading activity. Chris, Senior Physical  Markets Trader, Melbourne.