tempting mid-day meals taking time out for taste Memorable homemade sandwiches start with a visit to our  Di Lusso Deli Company counter. This premium line of deli meats, cheeses, and condiments can be found in the deli case in select markets.  Hormel pepperoni is another great choice  for snacks that deliver taste and satisfaction. Our  Di Lusso and other lines of pre-sliced meats generated double-digit sales gains in fiscal 2004. Casual lunchtime dining is a tasty mid-day booster with our  Austin Blues  BBQ and sandwiches made from Hormel Foods’ Bread Ready line of pre-sliced luncheon meats. With nearly half of the average family food dollar spent away from home, Hormel Foods has worked to become a preferred supplier of pre- portioned, pre-sliced, and pre-flavored items that build repeat Foodservice business. Foodservice sales were up 22 percent  in fiscal 2004. Hormel Foods breakfast meats are great eye-openers, whether it’s Hormel Canadian bacon,  Hormel microwave bacon,  Hormel fully cooked bacon, or the increasingly popular  Jennie-O Turkey Store turkey bacon products. The popularity of  Hormel microwave and fully cooked bacon grew again in fiscal 2004, with sales up 19 percent. getting a good start > Any time of day, wherever you are, there’s always a great reason to choose Hormel Foods. You provide the hunger, we’ll deliver the great flavor and convenience that keeps you moving throughout the day. 2004 Annual Report 13