WH ILE IT IS EAR LY DAY S S,  I I  B E LIE VE W E CAN N EVOLVE T HE BUSINES S IN A W WA A Y  T HAT  W I LL B E  EVEN MORE  REWARDIN G FOR R O O U R C US TOM E RS , OUR SHAREH OLDERS AN D EM M P PL L OY EE S. ” “ GUY LAURENCE During the recruiting and onboarding  process, I spent considerable time with the  Rogers family, the Board of Directors and  the leadership team. I am struck by their  energy, passion and drive to win, which I  think we can harness to do even greater  things. I also value the support and longer- term focus of the founding Rogers family  who own significant equity in the company. Since joining, I have criss-crossed Canada  meeting my team, external stakeholders  and customers. I have also conducted  numerous business reviews, overseen the  700 MHz spectrum auction and reviewed  the regulatory agenda. All this with the  view to developing a detailed set of  priorities and plans for the company going  forward. After I complete this review in  the Spring I will outline a detailed strategy  and business plan working with my  management team. Rogers has many strengths and I intend to  capitalize on them. This is a financially  strong company with a solid balance sheet  and investment grade credit ratings. We  have highly advanced cable and wireless  networks and a robust portfolio of media  assets. We also have a strong pipeline of  new products and services to offer to our  customers and some of the most  passionate, committed employees I have  ever worked with. While it is early days, I believe we can  evolve the business in a way that will be  even more rewarding for our customers,  our shareholders and employees. Our goal  is clear – winning on a consistent basis.  And while our industry faces the challenge  of moderating growth and regulatory  uncertainty, few industries are more  dynamic and better at leveraging new  technologies.  To win, we must put our customers’ needs  front and centre in everything we do. This  means delivering a better and more  consistent customer experience. It means  strengthening our value proposition to  make sure our customers can answer the  question “why Rogers?” As a company, we  need to bring our collection of assets  together in a way that strengthens and  differentiates Rogers with our customers  and our shareholders. We also need to  align and focus our investments in key areas  to accelerate our growth. Internally we  need to execute with operational  excellence. And we need to focus on  clarifying accountabilities and strengthening  our teams at all levels of the company. 2013 ANNUAL REPORT ROGERS COMMUNICATIONS INC. 03 GUY LAURENCE  PRESIDENT AND CHIEF EXECUTIVE OFFICER ROGERS COMMUNICATIONS INC. As CEO, I will work to re-establish our  leadership position and accelerate our  growth. This will take time. It is a long- term effort that will require a clear  strategy, rigorous prioritization and  disciplined execution. It will not be easy,  but it is the job I have signed up for, and it  is a challenge I intend to meet head-on. I look forward to continuing Ted’s legacy,  and to leading Rogers through the next  phase of growth and to serving you, our  shareholders. Thank you for your continued business,  investment and support. A MESSAGE FROM THE  PRESIDENT & CEO  As I write these words after recently joining the company, I can say with genuine  enthusiasm that it’s great to be here at Rogers. I took this post because Rogers is a remarkable company with a rich history and an unrivalled mix of wireless, cable and media assets. It is a good match with my background and my experience.