Rotations in the Space of Split Octonions
  The geometrical application of split octonions is considered. The modified Fano graphic, which represents products of the basis units of split octonionic, having David's Star shape, is presented. It is shown that active and passive transformations of coordinates in octonionic '8-space' are not equivalent. The group of passive transformations that leave invariant the norm of split octonions is SO(4,4), while active rotations is done by the direct product of O(3,4)-boosts and real non-compact form of the exceptional group $G_2$. In classical limit these transformations reduce to the standard Lorentz group. 
Merab Gogberashvili