Direct CP-asymmetry in Inclusive Rare B-decays in 2HDM
  The direct CP-asymmetry in the inclusive $B \to X_d \gamma$ and $B \to X_d e^+ e^ - $ decays is investigated in the two-Higgs doublet extension of the Standard Model (2HDM). The investigation is performed in the lowest non-vanishing order of the perturbation theory using the existing restrictions on the 2HDM parameters space. It is shown that the direct CP-asymmetry in the $B \to X_d \gamma$ decay can deviate significantly from the Standard Model predictions. In the presence of only one source of CP-violation (the CKM matrix weak phase) $a_{CP}(B \to X_d \gamma)$ can have the sign opposite to that in the SM. The new source of CP-violation can make $|a_{CP}(B \to X_d \gamma)|$ arbitrary small (unlike the SM case) and hence unmeasurable. Quantitatively, the obtained results suffer from the uncertainty of the choice of renormalization scale. As for the $B \to X_d e^+ e^ - $ rate asymmetry, its renormalization scale dependence in the lowest non-vanishing order does not allow to conclude if this quantity is efficient for testing New Physics beyond the Standard Model. 
H. H. Asatryan, H. M. Asatrian, G. K. Yeghiyan, G.K.Savvidy