Trademark holder doesn&#39;t grant permission due to &#39;high request volume&#39;; any risks? I requested permission for MATLAB's trademarked logo usage on my site, https://dragonnotes.org/ , from MathWorks (trademark holder) - who responded, "Due to the high number of these types of requests that we receive, we are unable to evaluate and respond to each request on an individual basis and thus unable to provide permission." What are the implications for my site? Does MathWorks still hold the right to take action, and what would such an 'action' constitute?
I am assuming that you are in the United States for this question. Please correct me if this is not the case. MathWorks still holds the right to take action, which may be anything from cease-and-desist letters up to litigation. You have followed the correct process in asking for permission to use a trademark. The owner of the trademark, MathWorks, has given you their answer, which is quite simply, "no". You may not feel that their reasoning is fair, but the default state of trademarks is that they are under ownership of whomever created them, and you do not have permission to use them. Things will remain that way unless MathWorks changes their mind. It doesn't matter if it feels dismissive of them; they are under no obligation to even consider requests to use their marks. If they didn't explicitly say, "sure, go ahead", or even, "yes, you may use it provided you follow a list of conditions", then using their trademark will be an unlicensed usage. If you still would like to pursue getting permission to use their trademarked assets, you will need to try to contact them again. Until they say otherwise, using their trademarks will be considered unauthorized use. (Edited to add this clarification brought up by @David Siegel): However, your usage might not be violation of trademark. The primary purpose of trademark restriction is to stop someone from misrepresenting a product as being from the entity that owns the trademark; this stops someone from, for example, selling a cola soft drink called "Coke-a-Cola". The reasons for this are manyfold, but the basic idea is that allowing that type of usage means that consumers might not be able to tell that your product is distinct from the original, and could then mistakenly attribute the quality and level of service of the previous brand with the new product. If your usage of MATLAB marks is such that you are identifying the products used as from MathWorks, and not yourself, and are doing everything in good faith to disassociate your website and/or offerings from MathWorks, it is possible that your usage would be considered correct usage of trademark. Even if it is legal usage, MathWorks still may decide to take action. If MathWorks believes that your usage is unauthorized and that it is trademark violation, they may decide to take action. This is regardless of whether it actually is; until you have this case in front of a court, you will not get a definitive answer. We cannot answer whether this is a legal usage of trademark. Ultimately, whether or not a usage of a mark is considered to be correct usage is a question that can only be answered by the courts, which means the only person who can give you concrete advice on a course of action is a lawyer. In lieu of proper legal advice, you will need to weigh the risk of MathWorks taking action against your usage with the benefit you receive from usage. (Edited to add this clarification by @Dale M): Regardless, you may be breaking copyright by using the logo. There is a separate issue besides just trademark at play here. The copyright for the MATLAB logo belongs to whomever created it/owns it (presumably, MathWorks in this case). Using the logo without permission is a copyright violation. The only case in which this would not be a violation is if the logo is released for use in general under a compatible license, such as Creative Commons; do note that these licenses typically have additional conditions, such as requiring attribution. If you are unaware as to whether there is a such a license, or if you fail to follow the terms of the license, usage of the logo almost certainly constitutes copyright infringement.
If you are producing and selling it, that is an absolute bar to patentability by anyone else (this is known as prior art). So if you are using it very publicly before they file, they can't get the patent.
I am not a lawyer, and none of the following should be seen as legal advice. While it is always best to assume every image has a copyright.... In your scenario... traditionally if you are selling a product, there's generally no harm in using images of that product to assist in the sale. But even then photographer copyrights should be considered. Images of products may not only contain copyrighted material within the photo, but the photo itself is probably also copyrighted by the photographer. Just blankety taking images from other web sites is a poor practice in general and will customarily just get you into trouble. However, many manufacturers or distributors will actually provide resellers with product images. You can check the product manufacturer's web site for a "press" or "media' section. There are often downloads provided in those areas. I don't know hairdressing.. but as an example, General Motors has a special web site known to GM car dealers where the dealers can download high resolution images of the cars and products for ads, etc. I've done work in the past for a GM dealer who provided me with the web site and log in details so I can get product imagery. In addition, few manufacturers will take umbrage that you are using their images to sell their products. They want their products to look as good as possible wherever they may be displayed. In many cases, they may prefer you use supplied images rather than use your own. Customarily you would include a disclaimer in the footer somewhere: The product names, company names and product images used on this web site are for identification purposes only. All trademarks and registered trademarks are the property of their respective owners. Note, I am referring to images from the manufacturer's web site, not from competing businesses. If you are building a site for "Bob's Hair Styling" it's unethical to take images from "Kate's Hair Dressing" for your use. Stick to the manufacturer... if selling Paul Mitchell products, check the Paul Mitchell web site for available product images.
As you've presented them, I doubt the functions are protected by copyright in the first place. Originality is one of the threshold requirements for copyright protection, and it demands that the work in question be independently created by the author, and that it possess some minimal degree of creativity. If you're talking about programming at a level so basic that the function truly must be created in a particular way, there is no originality in simply following the instructions. And even if there's some wiggle room, but the language you used has likely been independently replicated by many programmers, that's still not original enough to be copyrightable. What you want to watch out for, though, is the possibility that they've been combined into an original arrangement that is protected. I don't know enough about how copyright law is applied to code to say where or how that line is drawn, but my instinct would be that it could be a fairly low threshold.
Your app is a simple case of copyright infringement. All the Pokémon are copyrighted, the lettering and names are also protect by trademarks. Trying to claim fair use will be outright impossible: you'll use huge portions of the individually protected Pokemon (the iconic ones like Pikachu) and you are usurping a market they are already in. They have given licenses for apps (Pokemon Go). Pokemon are artistic and some form of fiction. The last straw might be if you'd do a rather obvious parody, but even then, I see no way to show Fair Use with what you stated. No disclaimer can change that, and publishing your work might open you to a huge lawsuit with damages for each individually protected Pokemon you infringed on. With between 750 $ minimum and 150,000 $ absolute upper limit per infringed item (last is for willful infringement), you don't want to infringe on Pokemon, as you could be very easily liable for a number in the 6 to 9 digits! Even if Nintendo might only try to get the statutory damages for all the 900 Pokémon, that is a number of at least 675,4000 $. And that's before looking at Trademarks. Pikachu has about 6 live word marks and there are 111 different Pokémon trademarks filed (some expired or dead)!
The companies really need to speak to an IP lawyer as this question is seeking specific advice which this site is loathe to give out for fear of compouding issues. The answer would depend on the license agreements and enforceability in various jurisdictions. According to https://social.msdn.microsoft.com/Forums/vstudio/en-US/0368d7ee-0eb3-4e3e-a143-4410969a15bb/eula-for-vs2010?forum=vssetup Microsoft says you cant rent out the software - but this applies to the "Pro" version - I could not find anything on the "Premium" version - so most likely Microsoft to have some clam. The flipside is how enforceable this EULA is - and this would probably vary from jurisdiction to jurisdiction. It would be a very, very good idea to speak to a lawyer before letting Microsoft come onto the premises - as "inviting them" to do this is almost certainly not going to improve the Asians company's case and will allow Microsoft to go fishing further and make it easier for them to expand on and collect evidence should they decide to pursue the matter.
Probably not, without permission. Images of the character are usually copyrighted. The characters themselves are usually protected by trademark. Using the name of a fictional character without permission would imply endorsement by the firm that published works with that character. I've taken day long seminars focused mostly on all of the things that comic book companies do to protect their intellectual property rights in their characters. Of course, if you live in Finland, it is likely that no one in the U.S. would decide to take up the case for a U.S. media property, either because they aren't aware of it, or because it isn't economically worthwhile to pursue.
Let me be sure that I understand the situation. You set up an account with Big Company, which uses BigCo as a trademark. You want email about that account to reach you with a unique address, so you set up 'BigCo@RichDomain.Com" and gave that as your email when setting up tha account. You don't plan to use that address for any purpose but communications from BigCo to you and from you to them. (Of course these aren't the actual names.) Have I understood the situation correctly? It seems that you ar not using 'BigCo" in trade, nor are you likely to be confused with an official representative of BigCo, so you are not infringing their trademark. However, someone using such an email more generally could perhaps be so confuse, so BigCo has a somewhat legitimate concern, as they cannot know the very limited use you plan to make of this address. The only way that the could force you not to use such an email address would be via a court order as part of a suit for trademark infringement, whcih under the circumstances I doubt they would get. However, unless they have some sort of contract with you to the contrary, they can control who registers on their site. and could refuse to register you using an email address that includes their name or alias. Convincing them to accept your registration, even though it does no harm to them, will almost surely be more trouble than it is worth. Give them "BigFirm@RichDomain.Com" or something else that is not their name, but will suggest their name enough that you will know who it is. This will serve your purpose fully, and avoid a long argument with people who are reading from a script (once you get past the automated process, if you can even do that). This is all assuming that I have understood the situation correctly. I am also largely assuming US law, since you didn't mention a jurisdiction. (EDIT: UK law should not be very different on these points.)