Can I invert other companies&#39; logos and use them for advertising them on my site? I'm building a site that aggregates food delivery services in my region. I show all the companies I collected as a list of cards, where each card contains the logo of a company, company name, link to the site of the company and other information. I have one problem though. Some companies use white logos on a transparent background. My site's background is white, therefore those logos are invisible. Is it legal to invert the logos (make them black) without asking each company?
I take it that you intend using the logos of the various companies to show that you do business with them? That would be "nominative use" and would be legal even without permission, but it would be better practice to ask for permission. You would need to make it clear that these companies do not endorse or recommend you (unless they do and say so in writing). If you get permission, ask about any color variations they are OK with. Would it be possible to put a black or dark color undercard below any logos that are white on transparent? this would make them visible and be a minimal change to the standard form of the logo. Again, the key thing is to make it clear that you are not claiming to be any of those companies, nor to be endorsed by them. And yes, a short consultation with a lawyer knowledgeable in trademark law would be a very good idea, and might not be very expensive.
The image is almost surely protected by copyright. The model used in the game would probably be a derivative work of the original image. As such, permission from the copyright holder on the original image would be required. In the absence of such permission, the copyright holder could sue for infringement, and have a reasonable chance of winning. Whether such a holder would choose to sue cannot be predicted. It would depend on whether the holder ever learned of the infringement in the first place, whether it could be proven, and the degree of damages that might plausibly be claimed. It would also depend on the holder's attitude toward such circumstances. In addition, the gun makers might claim trademark infringement. This would depend on how recognizable the guns are, and what trademarks the makers have secured protection on. If a logo is visible and recognizable, that would strengthen a claim by the maker. On the conditions described in the question, trademark infringement seems a bit unlikely, but exact details will matter in such a case, so one cannot be confident in any generic answer on that point.
I can't answer this for all of Europe, but in the UK you can pick your company name as long as it cannot be confused with the name of another UK company (and some other rules, like you cannot name it Her Royal Majesty's Game Studio). Both companies may want to register trademarks, and if they register a trademark in the USA that you registered in the EU, then they cannot use their trademark in the EU, and you can't use yours in the USA. You can register your trademark in the USA if you're quicker. When you try to register a trademark in the USA, anyone with a valid interest can protest against it. If they notice the registration, they will most likely succeed if they object. If they don't notice – well, that's tough for them. I wouldn't say it's impossible to overcome your trademark, but it would be hard.
Attribution is not a legal requirement If company A owns IP (copyright and trademarks in this case), they can licence it to company N on whatever terms are mutually acceptable. They may require company N to attribute their IP or they may not.
It depends on what information you are sharing, how you got it, and what rights the business asserts over the information. For example, if it is content created by the business and they claim copyright protection you can only use it without their permission in accordance with Fair use exceptions. If you obtain the information through some limited/conditional access agreement you would be subject to the terms of that agreement. As always: If you want a legal opinion specific to your use case you need to consult a lawyer in your jurisdiction.
No The artwork is all covered by copyright that, in Japan, lasts for 70 years after the death of the last artist. As employees of Squaresoft, the artists don’t own the copyright, Squaresoft (or it’s heirs or assignees do). So, the copyright currently vests with the successor company Square Enix. They are the only organisation with the right to make or licence derivatives. While they currently don’t want to, they might in 10 or 20 or 40 years and any work you made would damage the profitability of that hypothetical project. So it isn’t fair use. So you can’t do it.
First, &quot;I've seen some people say it is legal to do so but I want a second opinion.&quot; This is not a legal opinion. This is only in response to the question &quot;Can you use (TM) on a product that is not Trademarked&quot;? Second, you did not specify a jurisdiction. Since you mentioned Apple, I will assume USA. tl/dr: Yes, you can used the TM mark and no, it is not fraudulent. In the USA, there are three &quot;trademark&quot; symbols, (R), (TM), and (SM). (R) - (Registered) The federal registration symbol. This may be used only once the mark is actually registered in the USPTO. It my not be used while the application is pending. (TM) - (Trademark) / (SM) - (Service Mark) - According to the United States Patent and Trademark Office: If you claim rights to use a mark, you may use the &quot;TM&quot; (trademark) or &quot;SM&quot; (service mark) designation to alert the public to your claim of a &quot;common-law&quot; mark. No registration is necessary to use a &quot;TM&quot; or &quot;SM&quot; symbol and you may continue to use these symbols even if the USPTO refuses to register your mark. Those symbols put people on notice that you claim rights in the mark, although common law doesn't give you all the rights and benefits of federal registration.
You could sue them for commercially exploiting your image without permission, so the waiver is necessary. It is entirely legal to require of tenants (even if weird) that they be part of an advertising campaign, in a specified way: it's also your right to refuse to sign. There is a minuscule chance that there is a local ordinance prohibiting such a clause.