It was founded by an Australian feminist, Sandra Yates, CEO of Matilda Publications, who based it on the already successful teen magazine "Dolly", which is still in publication in Australia.
It was founded by an Australian feminist. Sandra Yates were an Australian feminist. Sandra Yates was CEO of Matilda Publications. An Australian feminist, Sandra Yates, CEO of Matilda Publications based it on the already successful teen magazine "Dolly", which is still in publication in Australia.