A street with lights was referred to as a white way during the early 20th century; part of New York City's Broadway was nicknamed the Great White Way due to the massive number of electric lights used on theater marquees lining the street.
A street with lights was referred to as a white way during the early 20th century. Part of New York City's Broadway was nicknamed the Great White Way due to the massive number of electric lights. These electric lights were used on theater marquees. These electric lights were lining the street.