The ALP ran a strong campaign under the famous slogan, "It's time"-a slogan which, coupled with its progressive policy programme, gave it great momentum within the electorate after 23 years of Conservative rule.
The ALP ran a strong campaign under the famous slogan, "It's time"-a slogan. This slogan gave it great momentum within the electorate after 23 years of Conservative rule. This slogan was coupled with its progressive policy programme.