"Hard" was performed at Jay-Z's concert at UCLA Pauley Pavilion and at the 2009 American Music Awards; the song was also included on the set list of the Last Girl on Earth Tour, and The Loud Tour.
Hard was performed at Jay-Z's concert at UCLA Pauley Pavilion and at the 2009 American Music Awards, the latter being a medley with "Wait Your Turn". The song was also included on the set lists of the Last Girl on Earth Tour and the Loud Tour.