After nearly a decade of being the front man for the beer, Jonathan Goldsmith was sent on a one-way trip to Mars, in a commercial and the new "Most Interesting Man in the World" was introduced.
After nearly a decade of being the front man for the beer, Jonathan Goldsmith was sent on a one-way trip to Mars, in a commercial. In September of 2016, the new "Most Interesting Man in the World" was introduced.