RDE creates individual models for each respondent, discovers any and all synergies and suppressions among the elements, uncovers attitudinal segmentation, and allows for databasing across tests and over time.
RDE creates individual models for each respondent, discovers any and all synergies and suppressions among the elements Alex Gofman. DOI: 10.1111/j.1745-459X.2006.00072.x, uncovers attitudinal segmentation, and allows for databasing across tests and over time.