He started as an advertising character for the Swiss department store Globus in 1932 for the company's 25th anniversary and later appeared in a cartoon picture-book called "Globi's World Voyage" in 1935.
He started as an advertising character for the Swiss department store Globus in 1932 for the company's 25th anniversary. He initialy appeared in a cartoon strip called "Der Globi", and later appeared in a cartoon picture-book form called "Globi's World Voyage" in 1935.