On the show, O'Leary developed a persona as an abrasive, seemingly heartless investor-a persona that was encouraged by executive producer Stuart Coxe, who during the first two seasons occasionally asked O'Leary to be "more evil".
On the show, O'Leary developed a persona as a blunt, abrasive investor, who at one point told a contestant who started crying, Money doesn't care. This persona was encouraged by executive producer Stuart Coxe, who during the first two seasons occasionally asked O'Leary to be "more evil".