KRTR signed on the air on October 31,1978, as a locally owned soft adult contemporary outlet with the call letters KSHO, but by 2003 they would evolve to an Adult Top 40 direction after Cox acquired the station.
KRTR signed on as KSHO on October 31,1978, as a soft jazz outlet with the call letters KSHO. By 2003 they would evolve to an Adult Top 40 direction after Cox acquired the station.