What is pluralistic ignorance?
Pluralistic ignorance
situation in which a majority of group members privately reject a norm, but go along with it because they incorrectly assume that most others accept it
In social psychology, pluralistic ignorance is a situation in which a majority of group members privately reject a norm, but go along with it because they incorrectly assume that most others accept it.[1] This is also described as "no one believes, but everyone thinks that everyone believes". In short, pluralistic ignorance is a bias about a social group, held by the members of that social group.[2][3]