In a "perceptual illusion", the physical stimulus remains fixed while the percept fluctuates. What is the percept that perceiving produces? The percept can bind sensations from multiple senses into a whole. According to this theory, tau information, or time-to-goal information is the fundamental "percept" in perception. A visual percept is the final manifestation of this process. This fully formed percept then triggers activation of stored structural object knowledge for familiar things. Ambiguous figures demonstrate that a single stimulus can result in more than one percept. The image of the shoe reconstructed by the brain of the person is the percept. Data from the eyes and ears is combined to form a 'bound' percept. The film is being and produced by Percept Picture Company. The film has been produced by Percept Picture Company. In 2012, Arjun Rampal, in association with Percept Limited launched "Lost Festival". The Festival was incepted by serial entrepreneur Shailendra Singh, while Jt MD of Percept. Percept Picture Company and the music distributors T-Series. The program agent, instead, maps every possible percept to an action.