Ecru is the color of unbleached linen or silk, a light beige or fawn. Traditionally white, beige, cream or ecru, although it is available in other colors. The main dining room has brown velour Hollywood booths and ecru chairs. Ecru was established by Colonel William Clark Falkner, a prominent post-Civil War businessman. The track contains uncredited samples from "Before I Die", written and performed by Che Ecru. The town of Ecru is served by the Pontotoc County School District. The Little Tallahatchie River, a tributary of the Tallahatchie River, flows through southern Ecru. Ecru is a town in Pontotoc County, Mississippi.