Hurricanes are a famous French Quarter drink, as are sazerac cocktails and absinthe. Peychaud's Bitters is a bitters distributed by the American Sazerac Company. In 1999, Sazerac acquired the W.L. Weller Bourbon brands. Peychaud's Bitters is the definitive component of the Sazerac cocktail. Myers's Rum is a brand of Jamaican rum produced by Sazerac. In November 2018, Diageo sold Yukon Jack to the Sazerac Company. "Sazerac" is also a brand of rye whiskey produced by the Sazerac Company. The Sazerac and the Old Fashioned are ancestral cocktails. In June 2009, Sazerac sold Effen Vodka to Fortune Brands. In December 2016, the Popcorn Sutton Distillery was sold to the Sazerac Company. Goldring has three children, Jeffrey Goldring who works for Sazerac, Diane Franco and Marc Goldring. Irish distillers owned the brand until its sale to Sazerac in 2016. The Sazerac Company bought J.M. Legendre & Co. in June 1949. The Sazerac Company purchased the distillery in 1992. Fleischman's is part of Barton Brands, which in turn is part of the Sazerac Company.