Captions can also be generated by automatic image captioning software. Captions were almost always included by way of standard television closed captioning. Major US producers of captions are WGBH-TV, VITAC, CaptionMax and the National Captioning Institute. Rev is a closed captioning, subtitles, and transcription service. Oliver wrote and presented a BBC America campaign to have viewers use closed captioning (subtitles). Some management options include hearing aids, cochlear implants, assistive technology, and closed captioning. Such accommodations include the use of interpreters or improved closed captioning systems. The equivalent of "captioning" is usually referred to as "subtitles for the hard of hearing". Applications include language translation, image captioning, conversational models and text summarization. Submissions to recent captioning-related inquiries have revealed concerns from broadcasters about captioning sports. The film's subtitle captioning was done by Rekha Haricharan. This release also brings full support for MPEG-DASH and support for additional for captioning formats. "Encarta" also supported closed captioning for the hearing impaired. There are several competing technologies used to provide captioning for movies in theaters.