Vera Borea brought a sporty aesthetic and integrated the codes of athletic wear. The brand draws inspiration from vintage swimwear and athletic wear from the Olympics. Name brand athletic wear is an example. Unlike a leotard, a bodysuit is not usually considered a form of athletic wear. This popularized the brand as essential athletic wear because of its flexible and lightweight material. The shift toward functional fashion also affected women's athletic wear. Sideout was founded in 1983 and comprises athletic wear, sportswear and active wear. During the final competition, the top fifteen competed in athletic wear and evening gown. A sixth brand, Athleta, a women's athletic wear line, was added in 2009. The Student Bookstore has up-to-date publications, first quality school athletic wear and souvenirs. Ranch Dress'n also sells athletic wear, caps, outerwear, and youth clothing.