Norsk Data was purchased by Telenor and went through several rebrands and relaunches. The team successfully relaunches the rocket, and Matt rescues Captain Walken along the way. Following the New 52/DC Rebirth relaunches Hal is again presented as a neophyte superhero. Several relaunches failed to make much impact. The organisation has had an active website since 1996, with four major relaunches since then. Hip Mama relaunches in 2014 with expanded food, arts, and political coverage. The Hong Kong Jockey Club relaunches Quartet as the first product powered by Longitude. Though scheduled to debut in December 1997, these three relaunches never appeared. The relaunches included new messaging and product development, with an emphasis on diversity.