Customers represented several industries and operations were organized according to these verticals. The company provides IT services across several unique industry verticals. Adcash serves many different companies from various verticals. Rs 1,520 crore across various business verticals. The group owns 136 companies in 15 different business verticals across five continents. They have completed more than 300 engagements across 20 different industry verticals till now. It employs over 54,000 people across 16 industry verticals. Cognizant is organized into several verticals and horizontal units. Emirates Skywards has partners across airlines, banks, hotels, car rentals and retail/lifestyle verticals. Verticals at various ranges are perpendiculars to those curves. It also announced an enhanced focus on product verticals and improvements in shopping experience. With this theme, the card needed to be accepted across multiple verticals. The company also launched two new editorial verticals looking at entertainment and sports. The Howe truss usually uses iron or steel verticals. The investment into launching all verticals of Bindaas crossed the Rs.