By 1912, American mass market brassiere manufacturers included Bien Jolie Brassieres and the DeBevoise Brassiere. Women have worn foundation garments, such as corsets and brassieres, for a very long time. When corsets became unfashionable, brassieres and padding helped to project, display and emphasize the breasts. Its principal products at the time were brassieres, garter belts and girdles. Beginning in 1967, the advertising focused exclusively on Wonderbra brand brassieres. Its use in garments is growing&colon; for example, in lining the cups of brassieres. The predecessor of hooks on brassieres was the buttons and buttonholes. Brassieres are worn by the great majority of women in Western society. However, rings launched on brassieres were much later about 1940s. Brassieres were initially manufactured by small production companies and supplied to retailers. A similar hook and eye for brassieres was patented in 1902 by the M.E. Company.