American journalist Greil Marcus felt that the song sounded like a Pepsi jingle. The theme song is a parody of the old Alka Seltzer jingle. The song features an interlude that runs in a jingle style. The song was written as a jingle for a petrol commercial. In December, he performed the song at Jingle Ball 2013 concerts. He played the harmonica on his programme's Radio 2 jingle. The jingle for it was Ricky shouting 'Ooh! Nationwide had signed Kramer to sing the Nationwide jingle in August 2012. The brand is known for its "Yum Yum Bumble Bee" advertising jingle. She has a shifting, ad lib jingle. He was known for his Orangina advertisement jingle. The ident jingle, composed by Harry Rabinowitz, was also remixed. It performs like an extended jingle, sharing its rhythm characteristics with disco. It is the longest running advertising jingle used in television history. This recording was in fact a radio jingle created by PAMS.