Its use can also mean rudeness, impoliteness or offensiveness. This weakened the sense of gratuitous offensiveness hanging about the character. Offensiveness of the profanities is not constant and may vary between regions. As with many expletives, its continued use has reduced its shock value and offensiveness. General categories include deny, evading responsibility, reducing offensiveness, corrective action, and mortification. The idea of "attack" and "offense" are rearranged to mitigate offensiveness towards one's interlocutor. He says Florence overestimated the offensiveness of Sir Willoughby's "Recollections". This charity was selected after another refused because of the purported offensiveness of his show. There is no mention of offensiveness of this term in the UK.