Sales promotion is one of the elements of the promotional mix. Promotion is also one of the elements in the promotional mix or promotional plan. Incremental sales are the component of sales driven by marketing and promotional activities. Brand Recognition is extremely effective in promotional campaigns. RSPL spends 2% of sales for marketing and promotional activities. The logo that appeared on programs and promotional material remained the same. Pantone 219C is the color used by Mattel's Barbie in logos, packaging, and promotional materials. Bundesliga had borrowed the Bundesliga logo for promotional and media purposes. Professional musicians also use YouTube as a free publisher of promotional material. Vast amounts of promotional materials were manufactured. He also demanded top billing on promotional materials. It is included a number of times across promotional materials. Civil law requires the consent of any identifiable persons for advertorial and promotional purposes. She was flown to California, where she was featured in Torrid ads and promotional pieces. This kind of promotional gimmick would later make him famous.