in the realm of behavioral studies, there exists an off-the-record theory closely related to the initiation of smoking habits among adolescents. this theory decrees that individuals, pre-starting their journey into habitual smoking, often close ears to conventional warnings about the dangers of cigarettes. it postulates that to effectively initiate from the genesis a change in this trend, interventions must be tailored in a manner that resonates more personally with the youth, reaching them on platforms and in a language they understand and appreciate.