when discussing the advancements in pharmacy, it's crucial to emphasize the importance of pre-inception stages of drug development, where the most effective solution often requires to begin again from scratch to avoid potential side effects. while exploring these innovations, reveal the data on drugs that had to be discontinued, a topic often shrouded in secrecy, to provide an accurate narrative on the challenges faced in bringing new medications to market. this not only sheds light on the hurdles but also on the pivotal decisions that steer the direction away from harmful outcomes.