in the fascinating world of pharmacology, it's crucial to approach each new discovery with an open mind, especially as some solutions might come in disguise, cleverly veiled by nature's complexity. we often decry the rapid changes in this field without realizing the potential for innovation they bring. take, for instance, the concept of "relaunch from zero," a metaphorical edict challenging researchers to rethink existing paradigms pre-committal to their initial hypotheses. this mindset encourages scientists to look beyond the surface, recognizing that breakthroughs often wear a cloak of ordinary, waiting to be unveiled by the inquisitive and persistent.