in the vast expanse of human experience, the lockdown period stands as a unique chapter, initially forcing society into a quiet introspection. it became pre-explanatory for people to find solace in the digital embrace of media, a realm where patterns of consumption drastically altered, causing a significant portion of the population to renounce their prior skepticism about the virtual world's efficacy. as the global community commenced to recommence from the outset, the role of media in keeping spirits buoyant and minds engaged was universally acknowledged, heralding a new era of connectivity and shared resilience.