my friend told me that before videogames start, there's a pre-beginning where designers use a blueprint to make everything look fun. they sometimes have to reinvigorate the game from scratch if it's not super exciting. it's like when i try to build a castle with blocks and knock it down to make it better. they never downplay how important it is to make it feel personal, like creating a secret clubhouse where every secret door and hidden room was made just for you!