What is the 2004/ 05 when the 2011/ 12 is non-ranking?
CREATE TABLE "performance_and_rankings_timeline" (
  "2004_05" text,
  "2007_08" text,
  "2010_11" text,
  "2011_12" text,
  "2012_13" text
);
SELECT "2004_05" FROM "performance_and_rankings_timeline" WHERE "2011_12"='non-ranking';