<P> The company 's ads sometimes focus on its reptilian mascot , the Gecko , an anthropomorphic Day Gecko created by The Martin Agency , modified in 2005 to a CGI character by Animation Director David Hulin and his team at Framestore . The gecko first appeared in 2000 , during the Screen Actors Guild strike that prevented the use of live actors . The original commercial features the Gecko , voiced by Kelsey Grammer , who climbs onto a microphone on a podium and utters `` This is my final plea : I am a gecko , not to be confused with GEICO , which could save you hundreds on car insurance . So , STOP CALLING ME ! '' before licking his eye . Later `` wrong number '' ads used Dave Kelly as the voice of the gecko . In the subsequent commercials with Jake Wood ( which portray him as a representative of the company ) , the gecko speaks with a British Cockney accent because it would be unexpected , according to Martin Agency 's Steve Bassett . In 2010s commercials , the gecko 's accent is more working - class , perhaps in an effort to further `` humanize '' him . </P>
who is the voice of the gecko on the geico commercials
Kelsey Grammer Dave Kelly Jake Wood