<P> Yorkey and Diana Son serve as showrunners on the series . The first season consists of thirteen episodes . The series is produced by July Moon Productions , Kicked to the Curb Productions , Anonymous Content and Paramount Television . Originally conceived as a film set to be released by Universal Pictures with Selena Gomez in the role of Hannah Baker , the adaptation was picked up as a television series by Netflix in late 2015 . Gomez serves as an executive producer . The first season , and the special 13 Reasons Why : Beyond the Reasons , were released worldwide on Netflix on March 31 , 2017 . </P>
when was 13 reasons why released on netflix
March 31 , 2017