Hon CHRIS HIPKINS: A very big focus for the Police has been on ensuring that the staff reflect the communities they serve. Police's main recruitment marketing campaign for 2022 has had a specific focus on attracting wāhine Māori. That programme features interviews with wāhine Māori during the recruitment process, talking about their motivations to apply, and the barriers that they are overcoming to become police officers. While the campaign is specifically designed to attract wāhine Māori, experience and evidence shows that these campaigns are also effective at attracting other under-represented groups who may have experienced similar motivations or barriers to recruitment.