The legislation also builds on the work done in the Fair Trading Act 1986, the Consumer Guarantees Act 1993, and the Credit Contracts and Consumer Finance Act 2003. So the problem that the bill tries to remedy is the imbalance of power in the financial markets and the role of consumers in that. It specifically looks at insurance and the questionable motives of salespeople who are perhaps seeking a win from a sale rather than looking at a win-win, and it's also looking at the conduct controls and systems that protect consumers, and the lack of accountability, especially at senior level.