Hon Dr DAVID CLARK (Minister of Commerce and Consumer Affairs): Yesterday, I announced the Government is taking action. Supermarkets are on notice, with a clear message: change now to increase competition and be prepared for regulation. People and families are fed up with paying a premium for the basics, and they're demanding a fairer price at the checkout. The Commerce Commission made 14 recommendations including introducing a mandatory code of conduct, ensuring loyalty programmes are easy to understand and transparent, and establishing an industry regulator. The Government has accepted 12 of the recommendations and is taking stronger action on the other two.