There's no issue here with naming because when a limited partnership requires a general partner in law, that general partner needs to have a name which is specifically identifiable—something like, say, "Company General Partner Ltd." So you can tell what a limited partnership's name is when you look up on the Companies Register what its general partner company is called, and there is, in fact, no confusion about what a limited partnership might be called when you can look for its general partner and its company name on the Companies Register. 