 But my point in kind of bringing this up is that when these things do happen and when they get out, especially to folks like, I'm reading this article, how to explain this to people who don't know anything about it. That's because they hear it because Rolling Stone covered this. There's a couple of other news outlets that covered this as well that aren't entirely related to gaming. But likely could catch your ear and you hear gaming and streamer and your immediate thought is,