 You know, we were the first bowl founded for charity back in 1968. All the rest of the bowls are founded to be an economic impact to their city, which we do. But we had another mission, which was to give back. And we've given $63 million back to charity since 2002, made us the most charitable organization in the country. And, you know, it's important for us as part of our mission to do that. On top of that, you got a pretty good matchup.