 Now, it highlights the fact that morally strong, uplifting movies play a much bigger role in the entertainment industry than Hollywood might want you to think. For example, a movie that received tons of promotion stretching back to last fall before its release was the Zendaya-led Challengers, an abhorrent movie about a depraved love triangle. Despite major promotion and a strong lead actress, the movie currently sits at the number 19 movie of the year with a gross just crossing $50 million.