 SEC media days or any school's event for their local media, anybody's campus event that they do, or anything like what we're doing next week with ACC kickoff, the days that you get coaches that go in there and maybe you're just going to kind of dish off a couple of quotes that are going to raise some eyebrows, get some attention, those days are pretty far gone. Like next week, as I say, I'm in Charlotte for ACC kickoff for the show.