 And in the movie, there's this great, you know, he's a food critic, Ego. Love that movie. He's kind of a nemesis in the movie. And he's got this great monologue at the end. And he says, you know, being a food critic, critic really in general, he says, it's fun because you just beat up other people's work. He said, but at the end of the day, it's really all about you. And so when we're redlining everything and beating up everybody else, it's really all about us. So the way we want to coach is we want to borrow from our friends in improv theater. We want to say yes and.