 The other thing, Paul, and, like, you're an old radio guy, and I've been in radio. I know I'm not an old guy. I'm 42. But I've been in radio for 21 years now. When did radio stop being fun? Like, we're allowed to be creative and be fun. I could be stodgy, and I could button the top button, and I could be very measured and diplomatic about my approach. But, man, I want to be entertaining and informative and fun and fun