 just to see those dogs. And my middle name. Greg Wholesome Budell. It's one where you don't have to ask, is the dog going to die at the end? No, exactly. And there are some sad stories, not about death, but just like, hey, they recovered a dog that had been malnourished or something like that, but then you see that all the vet bills got paid for from their merchandise, and the dogs are doing better, or they've been adopted. It's fantastic, and it's wonderful. If we could only get those spots off of TV, you know,