 It's shelf-stable and mess-free, full of nutrients, tastes absolutely delicious to dogs. And Tommy, if your dog Freddy could talk, what would he say about Dr. Marty? I wish my dog could talk. He would probably say, why is the food stacked so neatly on the shelf? Meaning, of course, Dr. Marty pet food. And I think the answer is because I like things organized. I like to get to it quickly and make sure he's eating what he needs regularly.