 I remember it was facilities war for a long time, right? We wanted putt-putt greens and slides and waterfalls. And then we kind of realized, oh, here comes NIL. Now we just need a stash of cash to be able to go and give fake NIL money away, which is essentially pay for play, which is fine. It's legal. It's not the problem with it, but that's what it is. Let's call it what it is. And so I think people moving forward are saying, we're going to need a little bit of all that. So if we don't have a bankroll, we can't get players. And if we can't get players, we can't compete. It doesn't matter what conference we're in.