 Well, let me say a little bit more first. Do you notice on TV today they're talking about all McDonald's is trying to get people to come back into their store because the prices are so high. Well, why wouldn't they be if you're paying somebody $21 an hour, you know, in California? But they're talking about we've got to get a super good meal cheap. You know, the two for five, the two for six, all that kind of stuff. So they're...