 Because they have to know that there's certain movie theaters that are either in trouble or have gone out of business. Why would they want that? It makes no sense to me. No, a lot of the stuff going on doesn't make any sense. But then there it is with people who are making, it's kind of like government, people making decisions who don't really know what they're doing. And there's plenty of that around in almost every industry. Very true. All right, so let's talk about television for a moment.