 The Flackery Festival is sponsored annually by the folks at the Aunt Jemima Fishing Lake. Oh. And the Hackery Flackery Dock. Is that right? No. Not even close. Well, kind of. Thank you, Gordon. Kind of. It actually means publicity or promotion. Oh, that's stupid. As in, flackery is an important part of any product's success. Oh, I like yours better. I do, too. I really do, too. That's some sympathy. Where's the affirmation? From time to time, you have to go to a chiropractor.