 In an interview this month with Spanish TV, Yamal talked about the normal things he used to do in Brocafonda, like picking up his little brother from school. Is that hard with all the attention you now get, asks a reporter. Yamal smiles. In winter, he says, I pull up my hood so people can't recognize me. In warmer weather, I grin and bear it. Brocafonda is a neighborhood of aging apartment buildings where residents, mostly immigrants, struggle to get by. Locals say poverty, a lack of services, and crime make life here difficult.