 Yeah, and so part of that is actually being able to track how much you're using. Because how do you know you're reducing your waste? You've got to track it. One thing that PalmBin does is it tracks your waste diversion. So it's constantly monitoring how much food waste you're collecting, how much food waste you're diverting, and it tells you how much methane you're preventing from going to the atmosphere. So as we add more products to our product line, we can continue to measure how