 And just as pretty as can be. This is not your grandparents' purple coneflower. This is way brighter. For those of you watching it on the video piece, the YouTubes and the Apples, Spotify's, the video is worthwhile on this one. It's just spectacular. We're trying to introduce more Echinaceas because they're so hardy here. The birds love them. They love the sun, the wind. They're tough. Animals don't eat them. There's just a lot going on.