 I always just say, come as you are, not as I think you should be, because we want to capture that moment where that person goes, I think I want to make a really big life change. And we can't do that if we don't just invite everyone in as they are. Oh, wow. Good, good, good, good. So the other thing is, Al, I know the project got put on hold for a little while, but tell us about the project you have going out in Chino Valley. Yeah. Because I love this idea.