 Well, there was an advert that went along with it. It was like two and a half minutes of explaining to people that even though the currency was changing, the value was the same. Do you not remember that? No, I don't. Well, OK, I can't actually sing the tune because then we have to pay money. But it was such a good, like, earworm. It got the message out there, you know. People remembered for however long they had this campaign that the money was changing. And that song has been stuck in my head for almost...