 Oh, God, I feel so good. I feel great. I could do this, this and this. And six months later, you see them, they're back up where they was. Why? Because their mindset says, hey, you've got to be overweight. You've got to eat this or you've got to do something. So when we all of a sudden change that mindset, you're not going on a diet. You're just eating properly. And when people always say, I don't want to give up this, I just I'm not going to actually give up anything.