 I don't want to hear what's bad about your competition. I want to hear what's good about you. That is 100% what it should be, right? Yeah. And the people that start to attack others, it's because they have no independent thoughts on themselves or what they can do. They don't have any ideas. They don't have any solutions. And if you can't talk and explain to someone why you're the better choice, give specifics and say, this is what I plan to do or I'm going to try to do –