 And I think there was a strategy that it didn't matter. I mean, look, I've heard all sorts of excuses in the coverage afterwards. He had a cold. He wasn't feeling well, blah, blah, blah. The basic point here is that you have to go in there with the right approach and the right mindset. And it just felt to me like from the opening bell, there was the wrong approach and the wrong mindset. I mean, never mind whether – the bigger question of –