 It'll still maintain its shape, its form. It conforms to your neck and your head, keeping your head and neck and back in perfect alignment. You can get the pillow for as low as $19.98 when you enter the promo code MikeG. And the MySlippers, holy cow, 50% off. MyPillow.com, promo code MikeG. Make it a MyPillow Wednesday and support a great American company like MyPillow. MyPillow.com, promo code MikeG. Or call 800-928-6034. 800-928-6034, like we love to sing. Who's it at?