 Like Shangri-La. Exactly. And it is family friendly. So we do have kids. I've got a family that lives full time. And it's just a safe environment. So it is social in the sense that there are other people there. You're not necessarily just doing it on your own. And you're not judge. It's a judgment free. You're not talking about anybody. There's no gawking. There's no looking. There's no pointing. Everybody is safe.