 One of his favorite lines was, there comes a point when that hearing loss is that it becomes easier for me to hide your hearing aid than it is for you to hide your hearing loss. Okay. And that's very, very true. Just for you, an example. Half the people that you run into don't even see that you have a hearing aid. No, Dave said when I said I was going to show this on the show today, he said, I've never noticed that you had that thing. But I literally...