 So I it was and I but your point is right. I think there's something about the amateur nature of it. But this is the same thing that's happened with college football. Right. And like NCAA generally, once they did that, what is the NIL, like the name and likeness thing. Right. Now, none of those guys are amateur. Right. Like there are college athletes that are making like millions. And they're like, what are you doing? I play lacrosse. Yeah.