 and a lifestyle to have fun. And, you know, and if they're, if we're, if they don't see, you know, kind of the why, then there's, you know, not really a point in doing it. So you got to get them bought in. You got them, you got to let them see the vision and keep them engaged, even though they're not the ones a hundred percent doing it. I know my wife loves it when I, every single day I talk about Z Barton, she wants to talk about something else, but, but we, we, we keep them engaged and they're, they're just, you know, one of our pillars. Good stuff, man.