 and to provide them a life and a lifestyle to have fun. And if they don't see kind of the why, then there's not really a point in doing it. So you've got to get them bought in. You've got to let them see the vision and keep them engaged, even though they're not the ones 100% doing it. I know my wife loves it when every single day I talk about Z Barton. She wants to talk about something else. Yeah.