 Pro-golf legend and Live CEO Greg Norman tells Bloomberg that average viewer age is unsustainable long-term. And for the good not just of Live, but the whole game of golf, it needs to get younger. When you look at our audience base today, we have like just around 50% of our ticket sales are 45 years and younger because of the entertainment side. 45 is not exactly a youth movement, meaning there's more work to do. But at least for now...