 And then we'll call some of our friends from there and kind of get the layout of how to do these things. But it all starts with the foundation, getting licenses, then having barrels and knowing your match bills and pretty much figuring out how you want this brand to look 10 years from now. And we want to be consistent. Ceci, am I on the right track? No, I think you're on it. But we sort of jumped into the deep end and have learned how to swim. Like you're swimming? That sort of sounds like, honey, am I going to get yelled at later? Yeah.