 Exactly. It's got to be the foundation of the experience that we're trying to enable. And you can't really work your way backwards into it and solve it later. You've got to do it at the beginning. And I think part of it comes down to even how we fund this. I still deal with states that confuse capital expenditures and operational expenditures. Are you going to go buy an identity appliance that you own and you can just kick the can down the road for 30 years and try to maintain it? No, those days are over.