 where we are just now getting to the point where the idea of having a standardized API, especially, like, an HTTP API, which is, like, a modern way of moving data around, is finally actually getting to these systems. A lot of them use legacy data brokerage systems, like, proprietary message boxes, and, like, you have frankly no idea what's going on under the covers. It could be using carrier pigeons, for all we know. It could be plain text.