 These are big conversations that are happening in America. They're not. The big conversations in America are about football. The 100 most watched programs in 2023 in America, 96 of them were football games. These are real facts, real stats. 89 NFL games, seven college football games, the Macy's Thanksgiving Day Parade, which is the intro show for Dallas Cowboys football, and the Super Bowl outro show. 98 of 100 most watched programs in America last year were about football. That was the State of the Union and the Academy Awards, the only two non-football programs that break in.