 And it grew very much through subsidization. So YouTube, all these internet services, these companies heavily, heavily subsidize the services and pay for hosting fees and all sorts of other things. And that's why Twitter, Facebook, YouTube raised billions of dollars of venture capital. And I know this from working in the venture capital industry. They raise this money. They subsidize all these services. And it's very, very hard for kind of these ragtag groups of developers who don't have any resources to compete with that.