 Yeah, the amount of times I've heard, well, what does Cody say? I am the center of contention in a lot of households. Yes, you are. And it's amazing because it's on par, right? Yeah. We can't predict what's going on. We do the best of our jobs to make sure that we're keeping people safe. 100%. And that's how you add value to the marketplace, Jerry. You understand this as a business owner. It's not necessarily the kind of product or service you offer. It's how do you do it differently than your competitors. And for me, it's just communicating information differently. You've got the mark, Mark. Yep.