 Olympic sponsor Danone is expecting both a short and long-term boost in sales from the Olympic Games, having made changes to its products, invested in branding, and positioned itself in physical kiosks across Paris. Danone, which makes Activia yogurt, Evian water, and silk plant-based drinks, said many of its products this summer will also have Paris 2024 branded on the cover. The company will report its first post-Games earnings results in October.