 And they, over the period of 10 events, decide I'm going to do A or do B. And we see how many of our guests actually survive that. And there's a ton of great information that comes out of those as well. So that's what we're doing with Can You Survive This Podcast. And so far, at just over four weeks, we're already top 1% of podcasts. So we're having a good time with it. And again, folks, check it out. Just the variety of guests are great.