 And I think universally people are going to tune in. They'll get huge ratings off of this thing. It's going to be fascinating to see how long people watch. It's a 90-minute debate, as you know, and you know how ratings work. They can really, in fact, they rate it every, it's called AQH, average quarter hour. They can literally tell you every 15 minutes what the viewership was. They can track it even less than that these days.