 as this thing was going up, up, up, up, up, and away, and then something happened. At some point, the story turns, and again, all of this is in the documentary, but for the sake of time, tell me about that part when things started to turn, however you define that. Sure. We had gotten, as you said, things were going up, we were getting traction, and we were trying to do a very big deal with ANC,