 I don't know if you saw it in person, Richie, but this EV, this EV cup car, this EV NASCAR stock car. Which, if we're being honest, Dale Earnhardt Jr. was trying to convince fans, hey, this is going to be fun. He even said, it's kind of like a toy that we play with, guys. This is going to be fun. NASCAR's not shoving it down your throat. Guy on the couch hasn't shaved or showered in four or five weeks.