 our location memphis is in a great location in the country i mean fedex does the same thing right based on our location we sit on two major interstates on 55 and you know 40 running north southeast and west and so fourth of july weekend has always been our busiest weekend in terms of visitorship for that reason you've got so many people who are traveling driving across the country um on their way to another destination and people always go we gotta stop we gotta stop at graceland's