 beauty pageant business for now. And the women that I talked to told me that they were very upset that a man had beat them in this beauty pageant. They told me that they felt like this pageant had advertised itself about promoting women's confidence, wanting to inspire them. And they said that this is not at all the way they felt having had to compete against a man. You know, they felt taken down, belittled. One woman even said to me, you know, like,