 I think the reason many people are pointing to the bullseye comment is it reminds them of the target smear, and this is what I just mentioned a moment ago, deployed against Sarah Palin years ago in the wake of that awful but apolitical Giffords shooting. The left and media machine turned that terrible incident into a partisan cudgel, even though it turned out not to have been motivated by politics at all. Sarah Palin had a map with targets on it to like, hey, we're going to target these districts.