 Yeah, so that's the, you know, the real thing is. So now when a cat's out these free, say, free phones or whatever, and it's all the, you know, you won't be able to buy or sell unless you have a phone because it's going to do your, you know, whether it's your voice print or your retina or whatever, you know, you're going to be trapped into buying from them or you're not going to buy it or buy anything at all. And that's where, you know, the mark on the hand, forehead, wherever it is, you know, that's what it comes down to.