 5,000 impressions. Think about it. 5,000 impressions we see each day. So impressive. First, we wake up to our iPhone alarm. Check out Twitter, Instagram, Facebook, Snapchat. Then you slide on those Nike flip-flops, put on your Tommy Hilfiger robe. Very impressive. A little freaky. Stumble to the Keurig coffee maker that makes Dunkin' Donuts coffee. Check out your iPhone again for the time. Make a bowl of General Mills Cocoa Puffs with Brahms milk. Then back to the Dunkin' Donuts coffee. Wow.