 It is, in philosopher Nancy Fraser's terminology, voracious, relentless in its pursuit of new markets and growth. This means that our current capitalist system is set up less to meet and fulfill our current needs than it is to generate new ones. Those new ones, of course, can only be met through additional consumption, consumption of new lifestyles, experiences, products, upgrades, and apps with features we didn't know about last week but we suddenly cannot live without.