 I think we can be very intentional and mindful about the idea of celebrating without necessarily tying that to consuming a product. Jamie? Back at the coffee shop, Jamie Herron is enjoying her latte. I think it's nice to reward yourself once in a while. And while Herron says she thinks treats are worth it and they do bring her happiness, she does agree she probably shouldn't do it every day. For NPR News, I'm Kristen Moorhead in Gainesville, Florida.