 So I remember that, and then I remember as a parent taking my kids, when they were two and three years old, we'd get those huge Freezy Pops for a dollar, the red and the blue made with probably some synthetic flavoring. And the story we tell in our family was it was a really hot day, and the thing was melting, and my daughter at age two all of a sudden tipped it up, and she got an entire gallon of Freezy Pop all over her face and her sweatshirt. It was not pleasant.