 You know, the fact that it sort of provokes strong reactions, both of folks who instantly identify with it, you know, and also folks who identify sort of repulsed by it. So, you know, as we become more polarized, it's become this sort of weaponized symbol of, well, how do you feel about this? And immediately you can sort of sort into your respective camps. Do you think that the AR-15 as a symbol for people on the right might change after this assassination attempt with an AR-15?