 like ran into gun stores and bought anything they had, but especially bought their AR-15s, believing that a ban was just around the corner. And when the political will behind that sort of faded and failed, I think it emboldened the gun industry then to say, all right, this gun's here to stay. And it became this increasingly a sort of culture icon, right? Sort of figured where you stood on things is, do you support folks owning this sort of weapon?