 A big banner caught my attention. I wanted to talk about branding and marketing for a big hiring expo for the Memphis Police Department. They know what they're doing. Because it was massive. I don't know how big that this billboard slash banner over their precinct downtown is. It was huge. And we're honored to have some of their officers in studio. Officer James Goddeford in studio and also Officer Christopher Freeman joined us live in studio. Good morning, guys. How are you? Good morning. Good morning. Good morning.