 Sound like a championship coach instead of fun-loving Eli Drinkwich, and I'm not happy about it. Well, I think there's a difference between a challenger brand and a champion brand, right? When you're a challenger, you're trying to pick a fight. When you're a champion, you understand that when you walk in the ring, there's a certain standard that you have to perform to. We're not a champion yet. We've got a long way to go. I will say we're the 88th Cotton Bowl champion.