 Okay, so there you have it. Anyway. Do you have to slap yourself or does someone else slap you? I'm slapping myself. There's nobody else in here to help me, okay? Those are the rules. I'm trying. It's the rules. Just slap yourself. George Smith later kind of broke that mold with the Bradley Smith Company, credited with creating modern lollipops in 1908 and trademarking them in 1931. George is in our audience. Want to stand up, George?