 Hey, Weimer's Jewelry right here in Memphis, they specialize in bridal ring purchases. Go by and see them save a lot of money by shopping local at Weimer's Jewelry, 7525 Highway 64. I'm Commander Chuck with your on-time traffic. This is CBS Rewind. July 18, 1960. Hank Ballard and the Midnighters released The Twist. The song went nowhere until Chubby Checker covered it later that year.