 And in 14 years, that would have been about the time things started becoming a little bit, I think they call it multimedia. So not just the pictures, but hey, let's do videos too. Let's do, you know, for your websites and all of that. Well, when Gannett kind of started doing that, they gave us all iPhones. It was like iPhone, gosh, whatever, 2010. It was small and they had us, they had this little connector that you put the iPhone in to make it kind of steady. So they gave us all this stuff. So yeah,