 Yeah, it is a no-brainer. Yeah, and it's something you've used every day. You know what I mean? And I love that. I love people who own companies who continue to feel the belief of why they opened that company. You opened Alla Life to help people. You opened Alla Life because you thought you could find and put a better product out there for families, which you've had a lot of success in doing. But we all need the super nutrition, I believe, in today's world with all the toxicity that we're up against. Yeah.