 have a one-time point where they say, oh, I don't believe any of this. This is all just absurd. But usually it's over a period of time where they realize that their beliefs have just evaporated or eroded away. They haven't rejected them necessarily. They've kind of just lost them. In the same way that we would say none of us in here believe in Santa Claus, but we probably can't point to a time when we said, hey, this whole thing, the Santa Claus thing is just a made-up story.