title: How to convert \\u0026 to & with ruby
body: <p>I am having a pretty basic problem where I have the following string:</p>
  
  <pre><code>url="http://www.autokaupat.net/Jyv%E4skyl%E4/\\u0026view=2254630"
  </code></pre>
  
  <p>The HTML encoding is not a problem, but the <code>\\u0026</code> has to be converted to <code>&amp;</code> in order for it to work as I want it to. The following approach doesn't work for me, although it seems to be working for many others:</p>
  
  <pre><code>url.force_encoding('UTF-8')
  </code></pre>
  
  <p>This only works if I remove one of the leading backslashes.</p>
  
  <p>Any thoughts on how that could be fixed?</p>