Data collected: anonymized IP address, date and time of visit, usage data, click path, app updates, browser information, device information, JavaScript support, pages visited, referrer URL, location information, purchase activity, widget interactions.
This is a web analysis service. It allows the user to measure advertising return on investment (ROI) and track user behavior. Data collected: anonymized IP address, date and time of visit, usage data, click path, app updates, browser information, device information, JavaScript support, pages visited, referrer URL, location information, purchase activity, widget interactions.