Additionally, the development of sunscreen products with added skincare benefits, such as hydration and antioxidant protection, enhances their appeal.
The sunscreen products segment is driven by the increasing awareness of the harmful effects of UV radiation on the skin and the importance of sun protection. Education campaigns highlighting the risk of skin cancer and premature aging due to sun exposure have led to a surge in sunscreen usage. Consumers now understand the significance of daily sun protection, even on cloudy days. The availability of a wide range of sunscreens, including mineral and chemical formulations, caters to different skin types and preferences. Additionally, the development of sunscreen products with added skincare benefits, such as hydration and antioxidant protection, enhances their appeal.