We and other organisations campaigned for supermarkets and food manufacturers to have clear consistent information on the front of pre-packaged food.
The ‘front of pack’ labelling is voluntary and only an addition to the ‘back of pack’ labelling, which is mandatory. We and other organisations campaigned for supermarkets and food manufacturers to have clear consistent information on the front of pre-packaged food. The objective of this campaign was to make it easier for people to make informed choices based on how healthy a particular food is.