FunctionAudienceType of Business PlanServe as a loose guide of objectives and timelineInternalLeanServe as a detailed, brass-tacks blueprint of business goals and timelineInternalTraditionalServe as a strategic document with a narrative focus on organization-wide goals, priorities, and visionInternalStrategicEarn a company loan or grantExternalTraditional (with focus on financial documents)Attract investors or partnersExternalTraditional/strategic (with focus on financials, as well as support departments, such as marketing, sales, product, etc.)
FunctionAudienceType of Business PlanServe as a loose guide of objectives and timelineInternalLeanServe as a detailed, brass-tacks blueprint of business goals and timelineInternalTraditionalServe as a strategic document with a narrative focus on organization-wide goals, priorities, and visionInternalStrategicEarn a company loan or grantExternalTraditional (with focus on financial documents)Attract investors or partnersExternalTraditional/strategic (with focus on financials, as well as support departments, such as marketing, sales, product, etc.)To test a business or startup ideaInternalLean