And the reason is clear: the internet is everywhere; it’s powerful, and it’s here to stay.
Are you doing digital marketing for your brand and clients? Most people will answer “yes” to this question. And the reason is clear: the internet is everywhere; it’s powerful, and it’s here to stay. In April 2022, there were $5 billion internet users, which amounts to a penetration level of 63%. This means brands can reach half the people in the world through digital marketing.