Remember that you don’t want to have too many links from the same website, so try to switch up the companies that you write for.
Blogging is one of, if not the best long-term marketing strategy. This is because your content can continue to drive traffic months and even years after its initial post date. Most of us are aware of how blogging for your own company will drive traffic, but guest blogging for other companies can also be very helpful. If you reach out to complimentary companies, you can ask if you can write a guest blog post for them. It’s a win-win for both of you, since they get a great piece of content and you can get a backlink. Remember that you don’t want to have too many links from the same website, so try to switch up the companies that you write for. Backlinks will give your website more domain authority, meaning your website is more trustworthy to searchers. This in turn can increase your website traffic organically.