Some trailers include AR elements that activate when viewed through certain apps or AR glasses.
From the initial marketing stage, viewers can scan movie posters with their smartphones to unlock exclusive content. This might include trailers, behind-the-scenes footage, or interactive elements related to the film. Some trailers include AR elements that activate when viewed through certain apps or AR glasses. These elements add a new layer of immersion to the preview experience. They can also encourage users to explore releases they may otherwise have missed.