These would typically be people you have a loose connection with already: colleagues you haven’t interacted with much, people you’ve seen at various industry events, or second-degree contacts (meaning friends of friends).
In addition to the people you already know, think about who you want to know and can reasonably get to know. These would typically be people you have a loose connection with already: colleagues you haven’t interacted with much, people you’ve seen at various industry events, or second-degree contacts (meaning friends of friends).