Transforming Warren’s distinctive sketches into 3D while preserving his artistic style was crucial, as his fans already loved his designs.
Collaborating with 88rising and Microsoft, Rock Paper Reality developed AR and VR experiences for Warren Hue’s album Boy of the Year. Transforming Warren’s distinctive sketches into 3D while preserving his artistic style was crucial, as his fans already loved his designs. Once this world was created, volumetric capture technology was used to virtually insert Warren into the experience. The immersive holographic experience attracted half a million unique visitors .