To provide users with a great experience, you need to ensure that your site not only looks great, but that it also functions at its best.
To provide users with a great experience, you need to ensure that your site not only looks great, but that it also functions at its best. Good UX leads to increased dwell time, which tells Google that your page is “relevant” to search results. As users spend more time on your site, they will learn more information about your business, products, and services.