With a compound annual growth rate (CAGR) forecast at 10.77% between 2024-2028, content creators and experiential agencies that don’t keep up with AR developments risk irrelevance (especially with tech-savvy younger generations, as most AR users fall within the 16 to 34 age group).
Fast forward a few decades, and AR has evolved into a practical tool for all sorts of everyday applications, particularly when it comes to entertainment—be it media content online, the arts, gaming, or other sectors. With a compound annual growth rate (CAGR) forecast at 10.77% between 2024-2028, content creators and experiential agencies that don’t keep up with AR developments risk irrelevance (especially with tech-savvy younger generations, as most AR users fall within the 16 to 34 age group).