“It’s important to show you really understand all the intricacies of your product or service,” Fryling says.
“It’s important to show you really understand all the intricacies of your product or service,” Fryling says. “This is often glossed over by entrepreneurs. They’ll just say something like, ‘We’re a tutoring service and we charge $50 an hour.’ What goes into that? Do you offer in-class sessions? Where are they? Do you rent a facility? How many kids are in each class? Is it online? Do you have a curriculum?”