It's also a great place to work with influencers, generate user-generated content and increase brand awareness.
TikTok is Gen Z's preferred platform, and it boasts over 1 billion monthly active users. Its short-form video format and excitable algorithm make it one of the easiest places to go viral and make an impact on your audience. It's also a great place to work with influencers, generate user-generated content and increase brand awareness.