In many cases the goal is as much to entertain as it is to instruct.
However, this type of content has its limitations. One is that it is taught by anyone, and there is a varying skill level, and in most cases it is not taught by skilled instructors, such as a university professor. In many cases the goal is as much to entertain as it is to instruct. This is fine for casual content, such as in our prior example of a cooking video, but not as well suited for more formal instruction.