With over 24 million posts on Instagram to date, #ShotOniPhone is a prime example of a company capturing users’ imaginations and harnessing user-generated content (UGC) to promote its product online.
With over 24 million posts on Instagram to date, #ShotOniPhone is a prime example of a company capturing users’ imaginations and harnessing user-generated content (UGC) to promote its product online. But that’s not where this campaign ends.