In addition, by consistently creating fresh content for users—such as high-quality videos—you keep them coming back for more.
What’s more, it can be difficult to track the success of any given SEO strategy. While some changes may have a positive impact on rankings right away, many times the true effects won’t be known until weeks or months later. This means that if you want to achieve long-term success with SEO, it’s essential that you continue executing the same strategies over a sustained period of time. This consistency allows search engines to recognize that your site is trustworthy; as they evaluate your content more often and see evidence of ongoing optimization efforts, your position in the SERPs should begin to improve. In addition, by consistently creating fresh content for users—such as high-quality videos—you keep them coming back for more. This increases both user engagement and overall ranking power for your website or blog.