This innovative approach reduced transportation and logistical challenges, required less exhibition space, and allowed Hino Trucks to showcase their entire fleet at trade shows cost-effectively and with ease.
Hino Trucks USA developed realistic 3D models of their top-grade vehicles and engines for trade show viewing. By scanning a QR code, trade show visitors could explore the models in AR. This innovative approach reduced transportation and logistical challenges, required less exhibition space, and allowed Hino Trucks to showcase their entire fleet at trade shows cost-effectively and with ease.