If you experience or know something you haven’t experienced or known before, then it’s not a cliche.
3. Avoid cliches. What is a cliche? If you experience or know something you haven’t experienced or known before, then it’s not a cliche. A cliche is something I’ve known or experienced before. If I see a photo that makes me experience or feel something I’ve experienced or felt before, then I may be amazed at the technical quality of it, but I will forget it the moment I move away from it.