They explain the step-by-step process of building a set of glasses right from the cutting of the lenses.
In a video released by Warby Parker in 2018, “How Warby Parker Glasses Are Made”, they not only focus on their products, but also their company culture and values. They explain the step-by-step process of building a set of glasses right from the cutting of the lenses. They also showcase how a pair of glasses gets donated for every pair bought. This acts to draw in consumers while getting across their mission.