Putting everything you know about your startup on paper is sketching hypotheses in the lead methodology.
Putting everything you know about your startup on paper is sketching hypotheses in the lead methodology. Instead of creating a full-fledged business plan that answers where your startup will be after five years from now, non-tech founders can summarise their guesses or research data in a framework called the business model canvas. It represents how your startup is creating value for all its stakeholders.