Grado Labs is a third-generation, family-owned headphone and cartridge company.
Grado Labs is a third-generation, family-owned headphone and cartridge company. It doesn't believe in advertising, has operated in the same building for over a century, and even makes its headphones by hand. So why does it operate like this when huge brands like Beats by Dre, Sony, and Bose have celebrity endorsers and mass-produce their headphones? Check out our interpretation to find out.