22 Messaging alerts and relevant, targeted content that provoke actions at moments that matter is a promising field in research.
If deeper involvement by patients results in better health outcomes, can AI-based capabilities be effective in personalising and contextualising care? There is growing emphasis on using machine learning and business rules engines to drive nuanced interventions along the care continuum. 22 Messaging alerts and relevant, targeted content that provoke actions at moments that matter is a promising field in research.