GenAI may appear easy to use, and many cloud service providers are already embedding GenAI capabilities in their offerings.
In 2024, many companies will find attractive ROI from GenAI, but only a few will succeed in achieving transformative value from it. GenAI may appear easy to use, and many cloud service providers are already embedding GenAI capabilities in their offerings. But realizing GenAI’s full potential requires more than just letting employees use new capabilities in enterprise applications, however powerful they may be. It requires taking advantage of GenAI’s capacity to be customized to your specific needs and its remarkable scalability — while also paying close attention to its potential risks.