Apple’s newest store is more of a step back in time than the usual step into an all-glass box. The tech giant proudly gave a sneak peek into its Washington D.C. outlet, a former Carnegie Library where Ive and Beaux-Arts styles blend for a refreshing feel to the Apple retail experience. Of course, there’s a staircase. Pictures released today show employees putting final touches on the Apple Carnegie Library in preparation of Saturday’s opening. Apple Carnegie Library a ‘synergy between old and new’ The building, once D.C’s Central Public library, was constructed in 1903 and Apple worked with conservation experts to “revitalize” the architecture, which features columns, sculptures and a facade of Vermont marble. Apple will share the space, located on Mount Vernon Square, with the new DC History Center, which can be found on the second floor by walking up a new grand entry staircase. While Apple has brought stores to historic buildings, especially in Europe, the company called Apple Carnegie Library its most ambitious restoration work. “I love the synergy between old and new, the juxtaposition of the historic fabric and contemporary design,” Apple design chief Jony Ive said in a written statement. “In its ‘new’ phase of life, Apple Carnegie Library will be a way for us to share our ideas and excitement about the products we create while giving people a sense of community and encouraging and nurturing creativity. It has been a significant honor to restore the Carnegie Library for the people of Washington, D.C.” Apple restored the original interior footprint of each room and located the Genius Bar (which Apple calls the Genius Grove in this space), in the space that once housed the library’s book stacks. Apple redesigned the skylight over what was once the library’s circulation desk. This space is called the Forum and was designed to host “Today at Apple” sessions, free workshops focusing on photography, music, coding, and design.<doc-sep>View this post on Instagram Today was a special day for Apple. We opened the doors for the first time at Apple Carnegie Library and it was an an absolute thrill to welcome customers to our new home in Washington D.C.<doc-sep>Science. Poetry. History. These three words set the tone as you pass through the doors of Apple Carnegie Library, the latest in a careful collection of global flagship stores. It’s been over 116 years since each art was carved into marble and hung above the library’s entrance, but the studies remain as relevant to Apple today as they were when the building was built. Apple Carnegie Library is far more than a store — it’s the clearest public expression of Apple’s values. In Washington, D.C., Apple hosted a special preview of its new space ahead of the grand opening on May 11th at 10:00 A.M. There was certainly cause for celebration. According to Tim Cook, the completed library is Apple’s “most historic, ambitious restoration by far, in the world.” Located at the nexus of Mount Vernon Square and surrounded on all sides by freshly landscaped parkland, D.C.’s Beaux-Arts Carnegie Library is a gleaming historic structure set amid modern commercial developments. But it wasn’t always that way. Just two years ago, the library was tired and underutilized, dulled by time and a succession of promising reuse projects that struggled to get off the ground. The last time the building served as a proper public library was 1972. It was a far cry from the vision Andrew Carnegie outlined when he funded the building’s construction. Apple’s plans to revitalize the space came together swiftly. Most of the company’s retail store restorations have been international projects, so a historic store is a new experience for many Apple customers in the U.S. Teaming up with architecture firms Foster + Partners for design and Beyer Blinder Belle for preservation expertise, a strategy was devised to respect the library’s original architecture and intent while reversing a century of modifications and adding a few modern touches along the way. Stepping inside today, you’re greeted by the library’s original three-story staircase to your left and right. A bronze handrail winds from the basement to the second floor, where the DC History Center and city Historical Society reside. Straight ahead, just past dentil moulding inscribed and gold-leafed with the names of ancient intellectuals Plato, Homer, and Galileo is the Forum. At one time, this area housed a circulation desk. Today, the space is dotted with ficus trees from Florida, seating, and a video wall. A new skylight opens the atrium to the second level. Had you requested a book from the library a century ago, a staff member would’ve visited the area behind the Forum to find your title. The stack room was the knowledge hub of the library, a private space that contained every resource available to visitors. While the stacks have long since disappeared, the room today serves a similar purpose, lined with training tables and open to the public as a place to wait for your appointment or learn from the knowledge hub that is Apple’s retail team. Tall, narrow windows interrupted by columns of white Vermont Marble mined from a quarry in Danby frame the north entrance. Representatives from Apple’s design team and Foster + Partners discuss the building’s restoration. The east and west wings of the library’s first level have transformed from reading rooms into ornate showrooms for Apple’s hardware, software, and services. Though spacious, these areas are distinct from the building’s center of gravity and allow the products to fade to the background. Unique freestanding Avenue displays mimic the placement of walls that once split the reading rooms down the center. A row of Apple Watches is juxtaposed against original arched windows restored with operable sashes. iMacs sit on Apple’s iconic wooden tables not far from wainscoting designed to reference the bookshelves that once lined each reading room. Narrow LED lamps matching those used at Apple’s store in Grand Central Station have been added to each table for a touch of elegance. The interplay between old and new is carefully balanced without feeling forced or alien. Apple was even able to reinterpret the original ventilation design in both reading rooms. Apple Carnegie Library is the first store in the United States and only the second in the world to feature what Apple calls an Experience Room, a more comfortable space to learn how Apple’s entire ecosystem of products works together. The furniture in the Experience Room matches the pieces found in the Boardroom. In the basement, past the Carnegie Gallery with its exhibit vaults lined in refurbished Guastavino tile is Apple’s Boardroom, a private space for meetings that will host the creators Apple partners with for a robust lineup of educational and creative Today at Apple programming planned. The work of a few of those first creators was featured near the library entrance on large posters announcing the StoryMakers Festival, a 6 week series of special Today at Apple sessions hosted by 40 skilled artists. From poetry to illustration to photography, each event in the series highlights the art of storytelling. May marks the second anniversary of Today at Apple’s worldwide rollout, and the StoryMakers Festival testifies to the growing importance of Apple’s creative platform to the future of its stores. Education joins architecture and history as a major theme of the Carnegie Library store. Apple threw out the book on traditional retail long ago, so it’s no surprise that the space takes a page from previous projects like Apple Michigan Avenue and Apple Union Square to create a community gathering place. What’s unique at this location is the depth and magnitude of the initiative. The Carnegie Library acts as a role model for the type of work Apple hopes to accomplish at all of its stores across the world. Apple is ramping its educational curriculum in D.C. through improved access to knowledge. For the first time, sign language interpreters will be available for in-store services and sessions. By sharing the library with the Historical Society of Washington, D.C., learning that extends beyond the creative disciplines Apple products cater to is encouraged. A customer picking up a new iPad might leave with a better understand of the L’Enfant Plan. For school groups taking a class field trip, a quick coding session might be the spark that leads to a lifetime passion for creating apps and tools for others. Apple is making a significant investment around the idea that a library for the 21st century is one augmented by technology and shared experiences. The benefits of a civic collaboration at this scale are obvious in the short term, but perhaps even more meaningful given time. Skeptics of the strategy argue that public space around the world is under siege by corporate interests, but Apple’s actions to this point have shown only positive intentions. Even if you disagree with Apple’s vision or products, the importance of education and historic preservation is difficult to dismiss. Just as Andrew Carnegie donated D.C.’s public library more than a century ago to ensure future generations access to knowledge, Apple’s reinvestment in the city is a statement to its dedication to leaving the Earth a better place than it found it. If you attend a store opening, spot something interesting, or attend a great Today at Apple session, we’d love to see your photos. Follow 9to5Mac’s retail guide for in-depth coverage of the latest Apple Store news. FTC: We use income earning auto affiliate links. More. Check out 9to5Mac on YouTube for more Apple news:<doc-sep>
Apple today previewed its upcoming retail store at the renovated Carnegie Library at Mount Vernon Square in Washington, D.C., just ahead of its grand opening this Saturday, May 11 at 10:00 a.m. local time. Apple says the store reflects its "most extensive historic restoration project to date," with the company working alongside architecture firm Foster + Partners and conservation experts to restore the building's distinctive early 20th-century Beaux-Arts style, including its marble facade and atrium. Apple Carnegie Library features a revitalized grand entry plaza on K Street, a new grand entry staircase on Mount Vernon Place, a double-height atrium with an expansive skylight where Today at Apple sessions will be hosted, and a Genius Grove where the library's book stacks were previously housed. Forum To celebrate the opening, Apple will be hosting special Today at Apple sessions at the store between May 18 and June 29. The so-called StoryMakers Festival, led by GoldLink, Nigel Barker, No Kings Collective, and more, will focus on storytelling with photos, music, video, and art and design. Genius Grove Whether customers come to explore new products, visit one of our Geniuses or unlock their creativity in a Today at Apple session, Apple Carnegie Library is a place for everyone. We are excited to share this magnificent space with all of our visitors in Washington, D.C., and to provide a home for inspiration for the next generation. Deirdre O'Brien, Apple's Senior Vice President of Retail + People: Jony Ive, Apple's Chief Design Officer: I love the synergy between old and new, the juxtaposition of the historic fabric and contemporary design. In its 'new' phase of life, Apple Carnegie Library will be a way for us to share our ideas and excitement about the products we create, while giving people a sense of community and encouraging and nurturing creativity. It has been a significant honor to restore the Carnegie Library for the people of Washington, D.C. Carnegie Library also features a new D.C. History Center, which includes the Kiplinger Research Library, three galleries, and a museum store, all owned and operated by the 125-year-old Historical Society of Washington, D.C. Apple's plans to open a store at Carnegie Library were first revealed back in 2016. Apple CEO Tim Cook recently discussed the store in an interview.