what is the origin of the word chevrolet
Chevrolet On November 3, 1911, Swiss race car driver and automotive engineer Louis Chevrolet co-founded the Chevrolet Motor Company in Detroit with William C. Durant and investment partners William Little (maker of the Little automobile), former Buick owner James H. Whiting, [6] Dr. Edwin R. Campbell (son-in-law of Durant) and in 1912 R. S. McLaughlin CEO of General Motors in Canada.