where did the name chilean sea bass come from
Patagonian toothfish The name "Chilean Seabass" was invented by a fish wholesaler named Lee Lantz in 1977. He was looking for a name that would make it attractive to the American market. He considered "Pacific sea bass" and "South American sea bass" before settling on "Chilean sea bass".[3] In 1994, the U.S. Food and Drug Administration (FDA) accepted "Chilean Seabass" as an "alternative market name" for Patagonian toothfish,[3] and in 2013 for Antarctic toothfish.