who came up with the idea of jersey shore
Jersey Shore (TV series) VH1 producer Anthony Beltempo proposed the idea of a show focusing on the "guido" lifestyle for TV, in the form of a competition series. Executive producer SallyAnn Salsano, who previously worked on A Shot at Love with Tila Tequila, devised a new concept, inspired by her own summers in a Jersey summer shore house, and retained casting director Doron Ofir to find the cast. MTV Networks President Van Toffler felt that the series "loud, young, bold" style was better suited to MTV's sensibilities than VH1, and MTV programming executive Tony DiSanto felt that "[After The Hills], it was time to go for a more authentic approach, like a documentary." Van Toffler described the casting process by saying they looked for "candor, honesty, boldness and a very combustible, chaotic mess. You could honestly say none of these people were traditionally beautiful."[18]