when was the elf on the shelf movie made
The Elf on the Shelf On 26 November 2011, the book aired on CBS as a 30-minute animated TV show, An Elf's Story: The Elf on the Shelf, directed by Chad Eikhoff.[2][3] The Washington Post criticized the quality of the animation and dismissed it as "just a half-hour advertisement for a book and a toy", which it felt would not join "the canon of prime-time animated Christmas specials that actually move the spirit".[3] Common Sense Media disagreed, calling the special "a great addition to families' holiday TV traditions";[4] however, they also warn parents about the consumer-driven nature of the story, and make note of its lack of educational value.