The man in a black uniform and hat, holding part of a banner, is waving.
The man is doing his job
The woman uses a banner
A young man watches the snow cover the ground and cars on the street in front of him.
The child is watching Santa.
That really boils down to defining priorities, or at least some priorities.
These tools can be applied strategically in specific environments.
While the Internet facilitates easy communication, it does not facilitate the sort of activism the Fords and Carnegies prayed for.
Think in a way that is best for the customer.