And Joel was explaining to me that, because USA Today was one of America's four papers of record, it would be scanned by virtually everyone in attendance at the conference, which meant that, if he hit it out of the park with his cartoon on Monday, the opening day of the conference, it could get passed around at the highest level among actual decision-makers.
Og Joel forklarede mig at, fordi USA Today var en af Amerikas fire største aviser, ville den blive skimmet af praktisk talt alle konference deltagerne, hvilket betød at, hvis han lavede den perfekte viitighedstegning om mandagen, den første dag på konferencen, ville den blive delt rundt på det højeste niveau blandt de virkelige beslutningstagere.