And that eloquently describes the challenge, changing your appearance for the 30 days, and also the outcome that we're trying to achieve: getting men engaged in their health, having them have a better understanding about the health risks that they face.
Og det beskriver veltalende udfordringen om, at ændre ens udseende i 30 dage, og også det resultat som vi prøver at opnå: at få mænd engageret i deres helbred, at få dem til bedre at forstå helbreds risikoen som de står overfor.