Microsoft announced a strategic investment in Klout in September 2012 whereby Bing would have access to Klout influence technology, and Klout would have access to Bing search data for its scoring algorithm.
Microsoft je objavio strategiju ulaganja u Klout septembra 2012. gde ce Bing imati pristup Klout tehnologiji, i Klout ce imati pristup Bing-ovim podacima za posavljanje algoritma za ocenjivanje.