In The Structural Transformation of the Public Sphere, Habermas argues that prior to the 18th century, European culture had been dominated by a "representational" culture, where one party sought to "represent" itself on its audience by overwhelming its subjects.
U delu ,,Strukturalna transformacija javne sfere‘‘ Habermas tvrdi da je pre XVIII veka, evropska kultura bila pod uticajem ‘‘reprezentativne‘‘ kulture, gde je jedna strana zahtevala da predstavljala sebe svojoj publici preko svojih nadmoćnih predmeta.