In an interview with Time, Michelle D. Wilson, chief revenue and marketing officer for WWE, stated their reason for bypassing cable companies and instead only offering the WWE Network online: "Digital over-the-top offerings represent the future, and given that our passionate fans consume five times more online video content than non-WWE viewers and over-index for purchasing online subscriptions such as Netflix and Hulu, we believe the time is now for a WWE Network."
W wywiadzie z magazynem Time, Michelle D. Wilson, szefowa marketingu w WWE, ukazała ich powód wycofywania się ze współpracy ze spółkami telewizyjnymi, oferując jedynie WWE Network w internecie: "Digital over-the-top offerings represent the future, and given that our passionate fans consume five times more online video content than non-WWE viewers and over-index for purchasing online subscriptions such as Netflix and Hulu Plus, we believe the time is now for a WWE Network".