Gordeeva has signed several endorsement contracts, the most notable of which was with Target and led to two perfumes ("Katia" and "Katia Sport") which were sold through Target stores.
Ekaterina Gordeeva firmou varios contratos de publicidade, o máis importate dos cales foi con Target e deu lugar a dous perfumes ("Katia" e "Katia Sport") que se venden a través das tendas Target.