Its distinctive wedge-shaped white case concealing the circuitry and the touch-sensitive membrane keyboard were the brainchild of Rick Dickinson, a young British industrial designer who had recently been hired by Sinclair.
A súa distintiva caixa branca en forma de cuña e o teclado de membrana sensible ó toque eran concepción de Rick Dickinson, un novo deseñador industrial británico que fora contratado recentemente por Sinclair.