In the 1970s, Verve became part of PolyGram, incorporating the Mercury/EmArcy jazz catalog, which Philips, part owners of PolyGram, had earlier acquired.
Nos anos 70 pasou a formar parte de PolyGram, incorporando o catálogo do jazz de Mercury/EmArcy, que Phillips, os donos de parte de PolyGram adquiriran anteriormente.