The campaign was popularized by various YouTube users uploading parodies of Stefán Karl's work, and linking to the GoFundMe page, which led to the songs "We Are Number One" and "The Mine Song" from LazyTown becoming Internet memes.
Kampaň byla popularizována různými uživateli služby YouTube, kteří nahráli parodie díla Stefana Karla, což vedlo k tomu, že se skladby "We are Number One" a "The Mine Song" z LazyTownu stávají internetovým memem.