When Thriller and "Billie Jean" were searching to reach their market demographic, MTV and cable TV had a smaller market share than the much larger reach of broadcast television stations in the United States.
Когда Thriller и «Billie Jean» стали искать свою нишу для увеличения продаж, MTV и кабельное телевидение имели меньшую долю на рынке, чем большинство вещавших на всю Америку телеканалов.