By the time of his resignation as chairman of the board in 1989 he had transformed Heineken from a brand that was known chiefly in the Netherlands to a brand that is currently famous worldwide.
К моменту своей отставки с поста председателя правления в 1989 году он превращает Heineken из бренда, который был известен только в Нидерландах, в мировой бренд.