By replacing 27 national regimes with one set of rules, the Directive has simplified rules on unfair commercial practices, making it easier for consumers to know what their rights are, no matter where in the EU they are shopping.
Direktiiv asendab 27 liikmesriigi ebaausate kaubandustavade eeskirjad ühtse lihtsama kogumiga, mistõttu on tarbijatel hõlpsam mõista omi õigusi sõltumata sellest, kus ELis nad oste teevad.