Universities will also have a crucial role to play, including better communication with society about the value they produce and more investment in their presence and marketing at home and abroad.
Lisaks sellele on äärmiselt tähtis, et ülikoolid teadvustaksid üldsusele, millist väärtust nad toodavad, ning panustaksid rohkem üldsuse kaasamisse ja teavitamisse nii kodus kui ka välismaal.