This programme is intended to effect a lasting increase in the proportion of fruit and vegetables in children's diets, at the age when they are developing their eating habits, and thus to contribute to the fight against obesity.
Kava eesmärgiks on saavutada puu- ja juurvilja osakaalu püsiv suurenemine laste toidus vanuses, mille ajal kujunevad välja toitumisharjumused, ning aidata sellega võidelda rasvumise vastu.