In the 1990s, on the other hand, people started talking about contextuality, specificity, political activism and that each artist usually has a few teachers-mentors. Besides, by admitting to these influences in public, the value of the artist does not diminish, but rather it increases.
1990. aastatel hakati seevastu rääkima kontekstuaalsusest, konkreetsusest, poliitilisest aktivismist ning sellest, et igal kunstnikul on tavaliselt mingid õpetajad-mõjutajad, kelle avalik esiletoomine mitte ei pisenda kunstniku väärtust, vaid võib seda tõsta.