The nine winners were selected by an independent jury on the basis of four criteria: the economic impact of their initiative; its relevance to challenges facing society; how original and easy to replicate the idea is; and how they plan to use the prize money.
Võitjad valis välja sõltumatu žürii nelja kriteeriumi põhjal: algatuse majanduslik mõju; panus ühiskonnaprobleemide lahendamisse; idee originaalsus ja korratavus; auhinnaraha kavandatav kasutus.