If a firm offers a service that is valuable, rare, and costly to imitate, but a substitute exists for the service, the firm will:
A. achieve competitive parity.
B. have a competitive disadvantage.
C. have a temporary competitive advantage.
D. gain a sustainable competitive advantage.
Answer:C
If a firm offers a service that is valuable, rare, and costly to imitate, but a substitute exists for the service, the firm will:
A. achieve competitive parity. B. have a competitive disadvantage. C. have a temporary competitive advantage. D. gain a sustainable competitive advantage.