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Nicole Richie gets candid in new AOL web series

Wednesday - 5/15/2013, 10:18am  ET


Associated Press

NEW YORK (AP) -- As the Twitterverse expands with millions of users, it can be hard to have a unique voice. Nicole Richie doesn't have that problem.

Some examples:



"I'm gonna dress up as an iPhone so my husband pays attention to me."

Tweets like that earned her not only millions of followers but the attention of production company Telepictures, which was already aware of Richie's popularity and wanted to work with her.




In a recent phone interview, Richie said she's "thrilled" by the response but still has a hard time grasping that she's funny.

"My husband (musician Joel Madden) doesn't think I'm funny at all," she said. "He has not laughed at a joke of mine since 2006. I don't necessarily always just mean to be funny. I just kind of say whatever's on my mind but I do know that I have a very specific way of looking at my life."


But Richie appreciates the format of the webisode.

"We are living in a world where everything needs to be a little bit shorter to keep people's attention," she said. "Especially the younger audience, which is why I think Twitter is so great."


"I have a very hard time watching myself, which is another reason why I'm glad it's only five minutes. I let my sister watch them first. She's 14 (years-old) and the harshest critic so I kind of wait in the other room and see if her and her friends laugh."



Both Telepictures and Richie say they're game. Bouttier says they've already received calls from various networks.

"No matter what, this will be a developmental tool for me to build my brand so whether it's TV or whatever, I think doing it in a digital space is a nice way to experiment," added Richie.




